Outside Inc announce partnership with debut running expo, Run Show Boston, February 4-5, 2023

Run Show USA has announced media partnership with Outside Inc, the advocates for outdoor lifestyles, sustainability, and adventure. Coming to Boston Hynes Convention Center in less than a month’s time, the Run Show Boston will open February 4-5, 2023 and will welcome over 10,000 runners to see over 100 running brands at the weekend expo.

Working in partnership, Run Show Boston will work jointly with Women’s Running, Trail Runner and Outside Run to advocate the new expo to their communities ensuring that the sport of running is accessible for all. The expo welcomes Melanie Mitchell, Brand Director of Women’s Running to host the panel session ‘Women on the trails’ on the Marathon, Track & Road Stage. Badwater 135 winner Sally McRae, inclusion advocate Mirna Valerio ‘The Mirnavator’ and record-breaking amputee, Jacky Hunt Broersma, who ran 104 consecutive marathons in 104 days will join Melanie discuss running on the trails. The session will take place on Saturday February 4th at 2.30pm.

Craig Hanratty, Event Director of Run Show USA commented ‘We are under a month to go until our huge consumer running expo debuts in the America’s city of running, following our launch in Chicago earlier this year. We are delighted to welcome Outside Inc on board as an important partner whilst the show continues to grow with more brands. We have welcomed renowned brands HOKA, Puma, Asics, Marathon Sports and many more to showcase their latest ranges. With over 10,000 visitor ticket registrations, 30+ speakers including running legends Carl Lewis, Sally McRae, Dean Karnazes, Dave McGillivray, Melanie Mitchell, the expo is promising to be a busy weekend of running inspiration and family fun.

The two outdoors and healthy lifestyle focused businesses Raccoon Media Group, (organisers of Run Show USA and Snowbound Expo) and Outside Inc have confirmed they will collaborate on future events in the USA, to provide the community of adventurers and those who love the outside a chance to connect and buy direct from brands.


More than 100 brands will showcase their products at Run Show USA including Marathon Sports, Altra, Aetrex, Boston Athletic Association, Xero Shoes, CEP Compression, CHI Running, Oofos, Darn Tough, Feetures, Therabody, HOKA PUMA and Asics too. Brands will take a large presence to offer their latest ranges so that visitors can leave the event with new apparel or running shoes to start their 2023 journey. 

Other interactive features for the community runner, families and children will include Coaches Corner, Yoga sessions for Runners held by Adina Crawford, A Kid’s Get Active Zone sponsored by MyGym, The Run Clinic by Chi Running, The B.A.A. Gloria Ratti Collection, The Strength Training Zone by Wellness in Motion, The Recovery Zone, a Run Café plus much more to be confirmed.

Tickets are now available for the weekend (February 4-5th) of running inspiration at the Hynes Convention Center. To get a ticket to the event visit https://runshowboston.seetickets.com/tour/run-show-usa-boston and use the discount code, OUTSIDERUN.

To sign up for a booth or sponsor the event, contact [email protected]

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Editor’s notes:

About Raccoon Media Group

The Run Show USA was conceived by Raccoon Media Group Founded in 2016, Raccoon Media Group is a dynamic U.K. events business run by a group of exhibition and digital marketing experts with experience in organizing consumer expos worldwide. The company is headquartered at 2 Bell Court, Leapale Lane, Guildford, GU1 4LY, UK. [email protected], +44 0203 770 9303, www.raccoonmediagroup.com @runshowusa


For all media queries about Run Show Boston, if you need any high-res images/logos or have got any interview requests please contact Chloe Hyland,  [email protected]